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It's a licensing show, not a trade show, you aren't going to get any information out of there. They are there to sell the brand to enterprises not show off new products for people to consume. You'll have to wait for a Press Release or trade show like SDCC to get that information.
Basically this show is as corporate as you can get, they are there to make deals. How did that backpack manufacturer decide to get the license to make TMNT backpacks for the new show? They went here.
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