[sdp]

Originally Posted by plastroncafe

Isn't that data, which doesn't prove so much as it supply strong evidence of a correlation between two things, evidence of implicit sexism though?

I mean, if there's nothing wrong with girls, why do boys avoid playing with dolls of female characters?

I'm just confused as to how toy companies get licenses to make toys for properties if they're so terrible at their jobs that they can't sell dolls to children.

I don't think you give the people in charge of companies enough credit because of your political inclination. Any person who's doing the econometric models knows that correlation does not imply causation. You wouldn't have that job if you don't know how to tell slants and ignore them.

Why do boys avoid playing with female characters? That's a whole different topic that has nothing to do with the rest, it's a socio-cultural issue which while interesting isn't the same as the other in which we have hard data we can analyze.

Trust me these licensee's spend a lot of money on research and big data, I know for a fact, they try to optimize profits in any way they can. Selling toys to kids is also the job of the marketing department which is a whole different thing.

But in any way you look at it toys are still kids property so getting adults to buy them is secondary to them. Toylines have failed aimed at adults and kids (in that order), don't confuse collectors lines with mass market kids lines, two totally different markets that go by very different rules. It'll always be Kids with adults in mind in that order when it's a mass market toyline.

Also, toy companies have wanted to breach that gap between properties for as long as I have lived since making products that can appeal to both sexes they can maximize profits and of course there's going to be slants/sesgos but that doesn't mean that because some girls buy a product for boys actually mean there's a market that can be grown. Many toy companies have tried and have failed for the most part. Recent examples, we've seen DC fail with their female action figure line and Disney with their Star Wars line.

There's few properties where there's an actual crossover of fans, no some weirdo furry MLP "bronies" is far from what a company would call a crossover. And I can assure you having TMNT sell more female figures would mean Playmates goes bankrupt (which I know some would like to see ). I think a good example might be Power Rangers who has tried really hard to get girls into the show/merchandise but has failed and hasn't seen the success it had with girls since it was a fad with Mighty Morphin.