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They can't send what they don't have yet. Allegedly Mattel has been stingy with the new stock but it'll show up eventually.
There's also a "system" for which customers get their stuff first but it's shrouded in secrecy. People assume it has something to do with how long a person has been a customer, combined with how much stuff they've ordered in the past along with if they've ever cancelled anything. It's all assumption but it makes sense.
My stuff that said it would ship in February now says "Shipping in May " (and I bet it won't), yet the Land Shark I ordered got here in a week. Seems rather arbitrary, but I'm not sweating it. My local stores have nothing but He-Man, Skeletor, and Battle Cat, so I'm fine waiting so long as I get the stuff.
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