Hasbro and Mattel battle over... Stretch Armstrong?
 

It appears as though Mattel's Max Steel (which was rumored to have some Big Jim action) has been moving along far too slow for it's inked star. Instead the same guy chose Stretch Armstrong instead. Apparently he's only fit to play one toy.

Full story at the usual: Infinite Hollywood: Stretch Lives

lets hope they don't pull him apart

Corn starch would go everywhere.