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Old 03-30-2006, 10:22 PM   #1
Raph's Girl
Dierna Soul, Reporter
 
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Join Date: Mar 2005
Location: Jakku
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Michael Eisner's new career

http://news.yahoo.com/s/nm/20060330/...on_eisner_dc_5

A cardinal rule for successful talk show hosts is that the guest is the most important person on the set. Former Walt Disney Co. chairman Michael Eisner gave the rule a grudging acceptance.

Even so, Tuesday's premiere of his bimonthly talk show had some lively moments. What's more, Eisner proved that his considerable media expertise could make this a buzzworthy show.

Seated across a long conference table from domestic diva
Martha Stewart, Eisner surmised that her ill-fated "Apprentice" show on NBC was conceived as a replacement for the one with Donald Trump and not as a companion to his series. Stewart confirmed his suspicion. What's more, she said, when she found out she was on course to head a second "Apprentice," she proposed a shift in format so that her series would discover America's next great entrepreneur. It might have been similar to ABC's current "American Inventor." Here was a revealing nugget of information and one that Eisner, at times an impatient interviewer, should have pursued further.

Eisner's two other guests were Bran Ferren, former technology guru at Disney, and Howard Stringer, chairman and CEO of Sony and a former head of CBS. As a former CEO himself, Eisner was in a unique position to pose astute questions about Sony's media strategy and the impact of Sony's decision to delay production of PlayStation 3. Instead, he settled for polite and friendly cocktail party chatter. Later, a preview clip of the next show's exchange between Eisner and TV host
Regis Philbin promises a conversation worth listening in on.

Raph's Girl note: The article doesn't give any info on the show but after doing some research I have found it's called Conversations With Michael Eisner. It's on CNBC. So it's something I get to ignore...yay!
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