You're forgetting that in Archie these characters had much larger roles. Mondo Gecko was part of the Mutanimals there, Slash was also a major character in Archie.
Although some characters only appeared in the show like Mutagen Man, Muckman, Chrome Dome, etc....their toys help people remember them.
Wasn't the Mutanimals a commercial failure?
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Originally Posted by JTH
Turtles is basically the red-headed stepchild of Nick.