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#1 |
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Overlord
![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Jan 2006
Location: Sweden
Posts: 10,478
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How to shellebrate?
How will the TMNT 25th anniversary be shellebrated? I have heard the Archie comics will begin again, but something more.
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#2 |
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Mad Scientist
![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Aug 2008
Location: Northampton, MA
Posts: 1,226
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the official press release (as posted at mirage's site on 8/13):
TMNT 25th Anniversary "Shell-ebration" In 2009, the Teenage Mutant Ninja Turtles will turn 25, marking a quarter century of evolving “Turtle Power.” The Turtles were first introduced to the public as a comic book series created by Peter Laird and Kevin Eastman in May 1984. From there they went on to become iconic figures for kids, tweens and teens of the eighties, nineties and today. This bodacious foursome (Leonardo, Donatello, Michelangelo, and Raphael) have grown into pop culture icons with no end to their pizza-loving, shell-kicking ways in sight. To help “shell-ebrate” all of the TMNT’s accomplishments, Mirage Studios has partnered with 4Kids Entertainment (TMNT master licensing agent) and Peppercom (a strategic communications firm with an experiential marketing division) to plan a reunion for the original, now young adult, fans, families, and new generation of Turtle fans. Leading up to the 25th anniversary Shell-ebration, Peppercom, Mirage and 4Kids will execute an experiential campaign that has already kicked off with consumer, industry and brand buzz in 2008, followed by a fully integrated campaign in 2009 to help sustain the excitement of the Shell-ebration throughout the year. The Shell-ebration will be made up of several major “Galabungas” (major party events scheduled for the East and West coast) to honor the loyal fans; a mobile TMNT “Party Wagon” tour; strategic promotional partnerships; an awesome online experience; and a pro-social campaign encouraging kids to improve their well-being and self-esteem built on the brand loyalty created by the Turtles’ rich history. Galabungas: The Galabungas – or TMNT-style parties - will be marquee events during the Shell-ebration and will focus on the theme of “reunion,” bringing together the best of Turtle Power through the decades. The first Galabunga to be held in April in NYC with a Green-carpet party to kick things off. Mobile Tour: The tour will visit 10+ cities across the country to spread the spirit of TMNT and help shell-ebrate the brand nationally. The tour is slated to kick-off in New York in early May and continue into the year. The TMNT Party Wagon will be outfitted to match the Turtle transport from the original TV series and toy-line. Some onsite activities at the stops will include a TMNT photo booth, interactive gaming, MY TMNT MEMORY video-log kiosks, kids games, martial arts demos, food (pizza, of course), as well as other fun activities that will be nostalgic for the teen and young adult fans, as well as generate excitement for the younger fans. And of course, the Galabungas will be major stops on the TMNT Party Wagon express. TMNT25.COM: A major component of the Shell-ebration will be to keep fans engaged and informed throughout the entire year. In order to do so, there will be a robust, interactive Web site featuring video-logs from the mobile tour, updateable widgets, history of the Turtles, bloggers and more. Currently the site is up as a pre-Shell-ebration teaser. Additionally, tweets will be posted on our Twitter page and there will be an online contest via social networking sites like Facebook to try and break Rutgers University’s Guinness Book of World Record (most number of people dressed as Ninja Turtles at one site). And More… : We are in the process of planning additional elements for 2009 including fan contests, special celebration activities at San Diego Comic-Con 2009 and more. Plus, all elements will be supported with public relations elements to drive more consumer touchpoints as we shell-ebrate this big year! |
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#3 |
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Mad Scientist
![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Aug 2006
Posts: 1,356
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As for the Archie part of it, there has been news posted here on the Forum about that. Basically an unpublished story will finally be seeing publication.
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#4 |
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Overlord
![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Jan 2006
Location: Sweden
Posts: 10,478
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Forever War
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#5 |
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Mad Scientist
![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Aug 2006
Posts: 1,356
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#6 | |
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Overlord
![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Jan 2006
Location: Sweden
Posts: 10,478
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1995
Quote:
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#7 |
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Foot Soldier
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Location: Somewhere far away.
Posts: 237
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#8 |
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Stone Warrior
![]() ![]() ![]() ![]() ![]() ![]() Join Date: Dec 2004
Location: In Nightwatcher's loving arms
Posts: 941
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Wil there be anything in the UK
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#9 | |
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Stone Warrior
![]() ![]() ![]() ![]() ![]() ![]() Join Date: Jun 2008
Location: 42 Burr Hill Rd
Posts: 513
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Quote:
Note to FBI/TSA/cops: I'm kidding!
__________________
![]() In the beginning... |
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#10 | |
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Overlord
![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() ![]() Join Date: Jan 2006
Location: Sweden
Posts: 10,478
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Stockholm Globe Arena
Quote:
(see http://en.wikipedia.org/wiki/Stockholm_Globe_Arena) may serve as the Technodrone. |
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