Has Guardians of the Galaxy already won August

snooz · 06-22-2014, 08:57 PM

I was hanging out with a friend the other night who is not a comic booky/nerd guy whatsoever, and really not much of a movie guy at all. He obviously knows about the upcoming TMNT movie, if for no other reason than because we are friends and he knows I love TMNT, and have talked to him about the new movie. But being that it is such a hot topic on this forum, I thought I would ask him if he's heard of the upcoming Guardians of the Galaxy movie. He hadn't, didn't even recognize the title. I described some of it to him from the trailer, still didn't ring a bell. I thought that was interesting, considering how so many here think that GOTG has TMNT dominated in the marketing dept.

Perhaps.. just a theory.. the marketing team knows that the TMNT name is going to do a lot of the heavy lifting for this movie. A good trailer on TV 3-4 weeks ahead of release might be all they really need.

I know I am basing it off of one person, but I would consider him a very average person. There are probably many like him who have no clue what GOTG is. When doing battle with the TMNT nostalgia factor, I really think it is going to have a hard time. Yes, people who are really into movies, who are seeking out info on upcoming released, they have heard about GOTG and have seen what they've put out so far. But really, the average movie-goer is not and never will seek that out, but the day that the first TMNT trailer dropped, it spread like wildfire.

This marketing team isn't catering to the next level TMNT/movie fans like us. But they aren't hurting their chances at winning the GOTG vs TMNT battle in August, in my opinion. The average movie-goer is the one who makes up the vast majority, we are a small minority.

06-22-2014, 08:57 PM	#11
snooz Foot Soldier Join Date: Aug 2013 Posts: 103	I was hanging out with a friend the other night who is not a comic booky/nerd guy whatsoever, and really not much of a movie guy at all. He obviously knows about the upcoming TMNT movie, if for no other reason than because we are friends and he knows I love TMNT, and have talked to him about the new movie. But being that it is such a hot topic on this forum, I thought I would ask him if he's heard of the upcoming Guardians of the Galaxy movie. He hadn't, didn't even recognize the title. I described some of it to him from the trailer, still didn't ring a bell. I thought that was interesting, considering how so many here think that GOTG has TMNT dominated in the marketing dept. Perhaps.. just a theory.. the marketing team knows that the TMNT name is going to do a lot of the heavy lifting for this movie. A good trailer on TV 3-4 weeks ahead of release might be all they really need. I know I am basing it off of one person, but I would consider him a very average person. There are probably many like him who have no clue what GOTG is. When doing battle with the TMNT nostalgia factor, I really think it is going to have a hard time. Yes, people who are really into movies, who are seeking out info on upcoming released, they have heard about GOTG and have seen what they've put out so far. But really, the average movie-goer is not and never will seek that out, but the day that the first TMNT trailer dropped, it spread like wildfire. This marketing team isn't catering to the next level TMNT/movie fans like us. But they aren't hurting their chances at winning the GOTG vs TMNT battle in August, in my opinion. The average movie-goer is the one who makes up the vast majority, we are a small minority.