Now You Face ... Marketing

[Gimme_Three]

Originally Posted by Bry

Even then, the Transformers should have been the main characters in their own movie. Right? But.......



That's like if a Spider-Man movie was promoted mainly with images/footage of Aunt May. You don't have to give everything away - just make sure the audience knows that they're actually getting what the name promises.

I disagree. we know spiderman is going to be someone in a spider costume. We've gotten glimpses of what the turtles are going to look like and sound like. We don't know yet how they fight and interact with each other. The element of surprise is still a factor and their approach shows that.

Remember the 1990 movie? The first couple of scenes was focused on april, when she got in trouble we saw raphs sai, then we heard them fighting, as they're walking in the sewer we hear them celebrating. Right before leo jumps on screen it freezes as the title appears building more suspense.

There is a method to the madness it's been proven to work already.